the Resolution - Chunk 1, Part 2

 "A manufacturer of 'playlands' explains why the fast food operators built these largely plastic structures: 'playlands' bring in children, who bring in parents, who bring in money." Pg. 47

The people behind these fast food corporations are very clever to come up with ideas to make playlands in their restaurants to attract child customers. They would advertise to the childish channels like  Nickoleodeon,Cartoon Network and Disney Channel to make the McDonalds look like a fun and happy place. They would be clever and devious to bring in children thats parents would spend spend spend.
Ray Kroc and the McDonald brothers were friends and as they got to know each other Kroc convinced the brothers to the McDonalds franchise to him in order gain success. As he did that he had helped the McDonald brothers get even more richer as he traveled state through state spreading the McDonalds establishment. And while he was doing that he had befriended Walt Disney they became trusted friends, in their friendship, Ray Kroc wanted to put the McDonalds  establishment in the upcoming Disneyland.Walt Disney and the McDonalds corporation had signed a Global marketing agreement successfully and had the McDonalds famous hamburgers and french fries sold at the Disneyland, but Ray wanted to change the price by 5 cents knowing many children are going into the park.Other ideas of theirs were about spreading the word by television advertisement. The fast food industries would target Children's channels like "Nickelodeon, Cartoon Network, and the Disney Channel knowing that many kids across the country will watch and be influenced. The McDonalds the main restaurant that kids would often go to had many ways of attracting young customers. They had the idea of making giant playgrounds so that children would be attracted and spend money, and had their mascot Ronald McDonald be entertaining to attract even more customers. The Burger King, Jack in the box and the main one McDonalds Strategy was to make customers fell that that have a trusted friend.

Question;

1. How did Ray Kroc negotiate with the McDonald brothers?
2. Why did the McDonalds Corporation want the playlands in their restaurant?
3. How are the McDonalds and other restaurants doing now worldwide?

The Founding Fathers: Chunk 1, Part 1

 "When Carl hear that a hot dog cart was for sale on Florence Ave across from the Good Year factory, he decided to buy it. Margaret strongly opposed the idea wondering where he would find the money. He borrowed $311 from the Bank of America using his car as collateral for the loan, and persuaded his wife to give him $15 in cash from her purse. 'I'm in business for myself now,' Carl thought after buying the cart. 'I'm on my way.'" Pg 15

One of the pioneers of the fast food industry, Carl Karcher, who had moved from the countryside to Anaheim after he had been chosen by his uncle Ben to work at his store as cashier. After a while he had met his soon to be wife and then started a family and lived in the Orange County. Carl had a job at a bakery delivering bread, but heard about a hot dog cart being sold in Florence Avenue. He bought the cart and had 2 young men work the stand while he delivered bread. He then made enough money to buy another hot dog cart then bought it and had his wife work the stand. Then By 1944 Carl had owned about 4 hot dog carts and quit his job at the bakery and bought a restaurant and started his own business called Carl's Drive in. This quote helps my opinion because it is the start of Carl going into business, By Carl buying the cart he changed his life by making him own his own establishment. The quote foreshadows that Carl would have a fast food industry of his own later on and would make people change their life styles and make other restaurants want to compete for customers.

Questions:

1.  Why did Carl Karcher go to Anaheim?
2. How did these pioneers go from having little businesses to having a giant corporation?
3. How do these fast food incorporations gain their success while they were debuting?

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Hello this is Marlon